"With Humming, we were able to reach a wider audience and saw our click-through-rate double the industry standard."

Mike Runion
Owner, 7 Seas Brewing

7 Seas was founded by two guys who love beer.

Craft beer was an expanding industry in early 2009 and two friends, Travis Guterson and Mike Runion, saw an opportunity to do something different. Focusing more on the quality of the ingredients used and the quality of the process by which beer is made, the duo created an iconic taste with 7 Seas.

The founders quickly grew their operation realizing people wanted and had a penchant for quality craft beer in the Washington region, expanding to two storefronts, with a total square footage exceeding 90,000 for taprooms and brewing space. Their original brews range from a citrus IPA to a pilsner.

The 7 Seas marketing team used Humming to grow local awareness of Happy Hour deals, and increase attendance of local brewery tours. They are currently preparing for 2020 and plan on using Humming as an integral part of their marketing strategy.

Company

7 Seas Brewing was founded in 2009 by Travis Guterson and Mike Runion.

Size

30 Employees

Website

7seasbrewing.com

Type

Craft Brewery

Outcome

Saw over 2x industry standard click-through-rate for search and display ad campaign